This is an interesting read, a bunch of Western social media influencers in the pocket of CCP to present the state's narrative.

"..the Chinese government has become more ambitious and sophisticated in its use of influencers to try to manage public opinion at home and abroad."

"That gives the Chinese state power to ward off domestic criticism of its policies and, by highlighting the views of the in-house foreign voices, criticise international responses to Chinese-US competition, COVID-19 and human rights disputes."

https://www.smh.com.au/world/asia/th...14-p5dgm9.html

Remember the Mack Horton/ Sun Yang incident where Mack called Sun a drug cheat and refused to shake his hand and share the podium with him?